Transformative Conversations - from (unintended) self-centred conversations to (intended) client-centred conversations 

 "How do you feel when you get the sense someone is trying to sell you something?"  
Every time I ask an audience or a person this question the overwhelming response is "uncomfortable" or "I don't like it" or something similar. 

Caught in the paradigm of the "ME" World of Selling - results based KPIs, growing the business or increasing returns to investors / shareholders "focussing on the client”, being “client-centred”, and having "client centred" conversations has been almost impossible for the last 50 years. 

People don't want to be the target of our needs. They want us to be the servant of their needs.
 Having genuinely client-centred conversations requires a mindset and process 
that creates more detachment from commercial outcomes than the business world encourages.  

If that sounds challenging, it is. To all of us. And we are deeply committed to meeting that challenge. 

The unintended consequence of the "ME" World of Selling? 
Self-centred, self-serving rather than client-centred, client-serving conversations.

The business world is changing. 

We help people transition from the mindset and language of the "ME" World of Selling to the mindset and language of the "YOU" World of Serving, the catalyst for greater commercial success and personal happiness. 

We are all just here to help each other with what we know and have.....
Having genuinely Client Centred Conversations requires a mindset and language that has nothing to do with the "sales training" of the last 50 years.

"How do you feel when you get the sense someone is trying to sell you something?"  
Every time I ask an audience or a person this question the overwhelming response is "uncomfortable" or "I don't like it" or something similar. 

"How do you feel when you get the sense someone thinks you are being pushy or salesy?"
Every time I ask a group of technically trained people this question the overwhelming response is "uncomfortable" or "unprofessional" or something similar.
The business world is changing. 

Caught in the paradigm of the "ME" World of Selling - results based KPIs, growing the business or increasing returns to investors / shareholders "focussing on the client”,  being “client-centred”, and having "client centred" conversations has been almost impossible for the last 50 years. 

We help people transition from the mindset and language of the "ME" World of Selling to the mindset and language of the "YOU" World of Serving, the catalyst for greater commercial success and personal happiness.

We are all just here to help each other with what we know and have.....
Client Centred Conversations 
Example
THE INTIAL MEETING WITH A POTENTIAL NEW CLIENT
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